KATSEYE's Daniela Fronts CAST. by Lounge Campaign and Teases Sophia's January Return

KATSEYE’s Daniela has her first solo fashion campaign. She’s the inaugural face of CAST. by Lounge, a new talent-led platform from the British brand built around its“Comfort Made Sexy”philosophy. The campaign launched October 22, and Daniela told Billboard her personal style is“cool chic with a little Y2K influence,”leaning into bold color and mixed textures.

The partnership lands during a huge stretch for the group. Their EP WILD debuted at No. 1 on the Billboard 200 in August with 170,000 equivalent album units, and the Wildword Tour, which kicked off in Dublin on September 1, reached North America this month. Daniela also talked about how her Cuban and Venezuelan heritage shapes her performance and how she’s grown into embracing her individuality.

In the same interview, Daniela opened up about Sophia Laforteza, who stepped away in August to focus on mental health. Daniela said having Sophia back will be“so special,”adding that KATSEYE is a family and having everyone together again means a lot. Sophia is expected to return in January 2027.

Which Daniela look are you most excited to see from the campaign? Tell us in the comments.