William Shatner is back in the spotlight, and not just for his legendary role in Star Trek! The beloved actor recently sparked a viral sensation with a quirky photo of himself eating cereal behind the wheel, but before you freak out, there’s a fun twist: this photo was captured during the filming of a Super Bowl commercial for Kellogg’s. How’s that for a marketing strategy that goes beyond the ordinary?
During the shooting, Shatner found himself posing in a few different places, and the cereal shot turned out to be one of the most memorable. While the image caught the internet’s attention, don’t expect to see him snacking while driving in the actual ad. Instead, Shatner boldly goes where no man has gone before—literally—by appearing in a spaceship, evoking memories of his recently televised trip to space aboard a Blue Origin rocket.
Can you imagine the brainstorming sessions to create an ad revolving around fiber? Shatner himself joked about the challenge, affirming that the ad agency pulled off the task beautifully. And let’s not forget that he humorously mused about munching on those Bran Flakes behind the wheel. As Shatner reflects, it’s a great reminder to embrace opportunities, even the silly ones. What could be more iconic than a Starfleet captain promoting breakfast?
About the Author
Local Lawton
Local Lawton is a contributor to LocalBeat, covering local news and community stories.
