In the world of fast food, nothing is immune to going viral, not even the head honcho. McDonald’s CEO Chris Kempczinski found himself in the spotlight recently, but not for the reasons you might expect. A taste test of the new“Big Arch”burger quickly turned into a comedic event when he struggled to take a bite of the towering creation, leaving viewers in stitches. Instead of delivering a bold chomp, Kempczinski ended up taking what seemed more like a timid nibble, struggling to tackle his own company’s latest offering.
As the camera rolled, the CEO tried to showcase enthusiasm and excitement for the burger, but quickly appeared overwhelmed by its size and the unexpected crispy onions. The video has since gone viral, prompting laughter and a good dose of social media roasting. We’ve all seen those commercials with happy, satisfied customers devouring their meals—this, however, was an entirely different spectacle.
Given the size of the“Big Arch,”with its two quarter-pound patties and special sauce, it might be worth leaving the taste testing to food critics in the future. There’s a certain beauty in humility, though, and this incident serves as a reminder that even the biggest names may find themselves in a pinch, or rather, a soft bun. Who knew a burger could be the source of such joy?
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Local Lawton
Local Lawton is a contributor to LocalBeat, covering local news and community stories.
