Forget the basic solid colors—this summer, the pattern that’s ruling the beach is unmistakably plaid. And the stars are leaning all the way in.
Morgan Ketzner, Avani Gregg, and Teala Dunn are among the celebrities making waves with bold checked bikinis that prove plaid isn’t just for flannels and school uniforms anymore. The trend sees celebs rocking red and green combinations that radiate confidence and playfulness, turning poolside lounging into a full fashion moment. Teala Dunn especially made a statement with her strings-in-the-air approach to the look, bringing an undeniable energy to the trend.
What makes this moment interesting isn’t just that plaid is trending—it’s that it’s trending in a way that feels both retro and fresh. Plaid has cycled through fashion history more times than we can count, but seeing it reinterpreted as bold, unapologetic swimwear signals that the industry is embracing less minimalist, more patterned aesthetics. It’s a swing away from the neutral, Instagram-curated beach look that dominated the last few seasons.
This shift matters because it gives summer style permission to be louder and less matchy-matchy. If A-list names are comfortable stepping into plaid bikinis without irony, that’s a signal that regular folks don’t need to play it safe either. Pattern mixing, bold color blocking, and retro references are back in the conversation.
Summer’s still young, and if these poolside moments are any indication, expect to see more celebs and everyday style enthusiasts experimenting with unexpected patterns. The beach is officially getting a personality upgrade.
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Local Lawton
Local Lawton is a contributor to LocalBeat, covering local news and community stories.