If your Instagram Stories kept suggesting Creed’s“Higher”lately, you weren’t imagining it. The platform has officially apologized after users repeatedly saw the 1999 rock hit recommended no matter what they posted. Instagram told CNN the song was“being recommended to more people than intended,”and engineers are still trying to figure out why“Higher”specifically got the boost.
The timing is interesting, since Creed reunited in 2024 after a decade-long hiatus, and“Higher”was their first-ever Top 10 hit. Some users joked that Creed or Meta must be secretly paying for the promotion. Instagram also cleared up one thing: those constant Soulja Boy“Turn My Swag On”suggestions aren’t a glitch, just real popularity.
So whether it was an algorithm meltdown or the internet’s strangest comeback campaign, the Creed-aissance is officially a thing. What’s the weirdest song an app has ever pushed on you?
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Local Lawton
Local Lawton is a contributor to LocalBeat, covering local news and community stories.
