Fanatics CEO Michael Rubin is engaged to Camille Fishel

Michael Rubin had a birthday party to plan for, and he turned it into something a lot bigger. The Fanatics founder announced on Instagram that he and Camille Fishel are engaged, sharing photos from the proposal itself.

What he posted, and when it happened
Rubin announced the engagement in an Instagram post with photos from the proposal. Page Six reported that he proposed during Fishel's birthday festivities on Thursday evening. Page Six also reported that the couple's two daughters, Romi and Gema, were there for it. That is a lot of big feelings in one evening for two kids — and honestly, a lot for the adults too.

Who Fishel is, and how long they have been together
Page Six reported that Rubin and Fishel began dating in 2016. She grew up in St. Cloud, Florida, and later worked in modeling. Rubin founded Fanatics in 1995. Long stretch, ten years together, and now this.

Who showed up in the comments
The congratulations came from some very recognizable names. LeBron James, Tom Brady, Tyrese Haliburton and Miguel were among those congratulating the couple, per Page Six. That is athletes and an artist all landing in the same comment section, which says something about how wide Rubin's circle runs.

Why it drew a crowd
Rubin runs Fanatics, and the outlet frames him as a prominent figure in sports merchandise and collectibles — the kind of person whose personal news travels fast in sports and entertainment. So a birthday proposal does not stay small for long.

What it might mean for us here
If you follow sports merch or collectibles at all, this is a name you already know, and if you do not, it is still a nice one: a proposal folded into a birthday, and a whole corner of the internet saying congrats. Is there anything more romantic than turning someone else's birthday into your own big moment — and does that actually go over well, or does it steal the night?

What is the best engagement story you have ever heard — the proposal, not the wedding?