Donatella Versace has found her next chapter. The legendary designer announced Monday that she’s partnering with Revolve Group on an independent beauty and fashion brand, and she’ll serve as chief creative officer. Beauty launches first, with the debut planned for next year, but the label is still unnamed, and the full creative vision is being saved for the months ahead.
The news arrives about 18 months after Donatella exited the Versace house in March 2025, the brand founded by her late brother Gianni. Her previous exit deal reportedly barred her from using the Versace name or designing apparel elsewhere, which makes this new fashion venture a very interesting plot twist. How it all squares with those restrictions? Nobody’s confirmed yet, and that mystery has the fashion world buzzing.
What’s clear is the scale. Revolve reported $1.23 billion in revenue last year and has built a growing roster of celebrity joint ventures, from Cardi B to Sofia Richie Grainge. The new label will be available across the US, Latin America, Asia-Pacific and the Middle East. Are you more excited for the beauty line or the fashion?
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Local Lawton
Local Lawton is a contributor to LocalBeat, covering local news and community stories.