Michael Jackson’s sons Prince and Bigi Jackson have a vision for Neverland Ranch, and it centers on helping kids rather than attracting tourists. A family source told Page Six that the brothers want the 2,700-acre Los Olivos estate used for charitable causes serving sick and underprivileged children, echoing the Make-A-Wish visits Michael hosted there decades ago. Prince, 29, co-founded the Heal Los Angeles Foundation in 2016, so the charity angle is personal for him. Bigi, who is famously private, is reportedly against turning the property into a large tourist attraction.
There’s a key wrinkle. The brothers don’t own or control the property. Businessman Ron Burkle bought Neverland for about $22 million in 2020, and his spokesperson said he respects the ranch’s history, welcomes the Jackson family to visit, and continues to host charitable events on-site. So while Prince and Bigi can’t unilaterally make their dream happen, their vision has a real shot at shaping the conversation.
Michael Jackson bought the estate in 1988 and died in June 2009 at age 50. Now his sons are trying to keep his humanitarian spirit alive in a place that meant so much to him. What do you think Neverland’s future should look like?
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Local Lawton
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